Read your Share of Voice charts, Bias Index gauge, visibility trends, and sentiment breakdown.
The Share of Voice tab is your live analytics view powered by prompt monitoring data. It shows how often AI platforms mention your brand, how sentiment trends, and where you stand against competitors.
Five metric cards appear at the top of the tab.
The percentage of AI responses that mention your brand. A higher mention rate means AI platforms reference you more often when users ask relevant questions.
Your mentions divided by total category mentions across all tracked competitors. This is your market share of AI visibility.
The percentage of AI citations that link to your domain. This measures how often AI platforms cite your content as a source, not just mention your brand name.
A score from -100 to +100 measuring how positively AI platforms describe your brand. The gauge bar shifts from red (negative) through neutral to green (positive). Below the score you see up to five descriptor tags summarizing the dominant sentiment themes and the total number of responses analyzed.
Measures how well your brand appears in discovery prompts compared to branded prompts. See Metrics Explained for the full formula and benchmark zones.
| Zone | Score | What it means |
|---|---|---|
| The Ghost | 0–20 | Rarely appears in discovery prompts |
| The Echo Chamber | 21–40 | Shows up mostly for branded searches |
| The Rising Star | 41–70 | Growing organic visibility |
| The Market Leader | 71–110 | Balanced branded and discovery presence |
| The Legacy Giant | 111–200 | Dominates even unbranded queries |
Enable Exclude Brand-Direct to filter out prompts that explicitly name your brand. This shows your visibility to prospects who don't already know you — your true discovery performance.
An area chart tracking your visibility percentage over time. The current score appears alongside a trend badge showing the direction and magnitude of change compared to the previous period.
Hover over any point to see the exact score and date.
A horizontal bar chart breaking your SOV into three intent categories:
Below the chart, summary stats show the prompt count for each category. A healthy profile has strong Discovery SOV — this means AI platforms mention you even when users don't ask for you by name.
A pie chart showing the distribution of positive, neutral, and negative sentiment across all AI responses mentioning your brand. Hover for exact counts and percentages.
When you have active prompts, a table shows your top competitors ranked by mention count. Columns include rank, competitor domain, total mentions, prompt count, and a presence bar showing relative visibility.
