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Vizzybl Research · GEO

Is your brand cited when buyers ask AI?

Buyers stopped scrolling ten blue links. They ask ChatGPT, Claude, Gemini, Perplexity and Copilot, then act on the one answer they get back. This field guide shows you how to audit whether that answer includes you, and a plan to fix the gaps where it doesn't.

Run it yourself~20-minute readEvery stat sourced · 16 references

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What's inside

1

The Answer Economy

Why one synthesized answer with a few citations is replacing the page of blue links — with the numbers to prove it.

2

The four numbers

Mention rate, share of voice, citation share and sentiment — how to keep score of your AI visibility.

3

A runnable 5-step audit

Build the prompts buyers actually ask, test every engine, score it, trace citations, and diagnose five gaps.

4

What actually moves the needle

Evidence-backed fixes — plus an honest read on what GEO can and can't do.

5

A printable scorecard

Turn your own results into the four numbers, then re-measure on a cadence.

Grounded in verified data

900M

weekly ChatGPT users — a new front door to discovery.

OpenAI, 2026
51%

of B2B buyers now start product research with an AI chatbot.

G2, 2026
1 in 8

AI-cited pages rank in Google's top 10 — ranking isn't being cited.

Ahrefs, 2025

From Vizzybl's own monitoring

This isn't only theory. We watch it happen daily.

Across over 5,000 real AI answers spanning six engines, third-party pages outnumber brands' own sites in citations roughly 8 to 1 — you win on other people's pages. The guide shows you which ones.

Early signal from Vizzybl's own monitoring, 2026. Directional, not an industry benchmark.

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